COMN 200 - Theory and Practice of Public Relations

2023-2024 Catalog Year

Credit(s): 3
Lecture: 3
Non-Lecture: 0

This course is designed to introduce the student to the principles of public relations. It includes analyses of methods of building good will and obtaining publicity, and processes of influencing public opinion. Communications media are studied as utilized in contemporary public relations programs.

Offered: Once a Year